Marketing gone wrong: 15 South Korean influencers breached health foods ad rules 15-Jan-2020 By Tingmin Koe South Korea’s Ministry of Food and Drug Safety (MFDS) has said 15 Youtubers and Instagrammers breached health foods advertising rules.
WATCH: Social commerce selling in China – top tips for success 28-Nov-2019 By Tingmin Koe Social commerce is a much-talked about topic in China’s health foods retail landscape, with firm’s using everything from WeChat, Tiktok, Little Red Book, and Kuaishou to target consumers.